Subject: [removed] Digest V2005 #118
From: [removed]@[removed]
Date: 4/15/2005 10:19 AM

To: [removed]@[removed]

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                                The Old-Time Radio Digest!
                                  Volume 2005 : Issue 118
                             A Part of the [removed]!
                                 [removed]
                                     ISSN: 1533-9289

                                     Today's Topics:

      Media Bay - Cheap!                    [ seandd@[removed] ]
      Re: Cincinnati Dealer's Room          [ Fred Berney <fsberney@[removed]; ]
      Why OTR isn't programmed on radio st  [ "Gary Dixon" <argy@[removed]; ]

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    Date: Thu, 14 Apr 2005 09:17:13 -0400
    From: seandd@[removed]
    To: [removed]@[removed]
    Subject:  Media Bay - Cheap!

    The economic travails of MediaBay (owner of Radio Spirits) is covered in yesterday's North Jersey Herald and News.

    Sean Dougherty
    SeanDD@[removed]

    [removed]

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    Date: Thu, 14 Apr 2005 10:00:09 -0400
    From: Fred Berney <fsberney@[removed];
    To: [removed]@[removed]
    Subject:  Re: Cincinnati Dealer's Room

    Just a reminder,  the Cincinnati OTR convention is this weekend. We are
    leaving in a few minutes. Stop by our dealers table to get one of our CD
    catalogs. In addition to having all our catalogs on a single CD, the disc
    also contains one radio show and a short film.

    See you there.

    Fred
    Satellite Media Production

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    Date: Thu, 14 Apr 2005 10:01:26 -0400
    From: "Gary Dixon" <argy@[removed];
    To: <[removed]@[removed];
    Subject:  Why OTR isn't programmed on radio stations?
    X-Converted-To-Plain-Text: from multipart/alternative
    X-Converted-To-Plain-Text: Alternative section used was text/plain

    Dan Hughes brought up some interesting points as to why OTR isn't programmed
    on standard radio stations.   But [removed] missed the basic
    [removed] is "the cookie cutter consultants!"

    There was a greater desire to experiment with music [removed] to mention
    [removed] until the late 70s.  [removed]"the cookie cutter consultants"
    were brought in (and paid handsomely) to tell small, medium, and large market
    radio station owners that THEY'D BEEN DOING THINGS ALL WRONG!!!  There was no
    reason to program OTR (or anything different) because the desired audience
    wouldn't be around to listen.  And [removed] radio stations began to
    sound alike.  The music might've have been slightly different, but the dull,
    boring, liner cards replaced spontaneity.

    The only imagination (for awhile) was in the [removed] another
    set of consultants came in to tell radio station GM's and account executives
    that you have to 'scream and yell at your audience' in order to get your
    product heard!  And once again, most of the dum-dums who were in control took
    the word of "the outsiders" instead of offering listeners some new options.

    So this is the reason why employees bring their CD's and cassettes (along with
    their Walkmans) into [removed] travel from home to office and back in the
    [removed] to THE SHADOW, JACK BENNY, SUSPENSE and INNER SANCTUM.

    Here's the really big question.  Could a radio station program a half hour
    show in drive time (5-9AM and 3-7pm)  and get listeners along with
    advertisers.  The answer is YES!  Is there a broadcaster (or broadcast group)
    brave enough to try?  The answer:  When the price of gas rolls back to a $[removed]
    a gallon!

    argydix

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    End of [removed] Digest V2005 Issue #118
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